Logo February 21 – 22, 2022, The Henry Detroit & Online

Intuitive Vehicles + Next Generation UX + HMIs date_range February 21-22, 2022
The Henry Detroit & Online
we.GO LIVE & Online
America's Leading Automotive HMI & UX Event!
Hybrid 2022 – Both live in Detroit and online via our digital event platform hubs101, the leading technical event on Automotive HMI & UX brings together more than 300 top industy experts & decision makers. Join now and discuss with your peers from the automotive UX and HMI community.

Speaker Panel 2021

SDNC! Our Smart Distancing & Networking Concept

Hybrid-Conference-Experience! Discover the most interactive and hybrid conference concept in the industry!

Car HMI USA at a glance


About the Car HMI USA

The Car HMI Sessions

The 2.5-day event is a unique combination of inspirational keynotes, well-moderated, interactive World Café and Challenge your Peers sessions, icebreakers, morning as well as training sessions and much more.
Be part of our exclusive platform that explores business models, case studies, actions and profitability and identify missing gaps that hide opportunities, chances and potential solutions for your technical and business challenges.
We look forward to welcoming you in Detroit!

The Car HMI USA Mission

The leading HMI & UX event for decision makers in the automotive industry, Car HMI USA is a unique event focused on addressing the challenges as well as opportunities that the automotive industry is experiencing in:
understanding their future users’ needs and desires in light of future, autonomous mobility concepts and designing smart, meaningful HMIs at competitive costs that are attractive to consumers.

Gain insights into:

  • the latest technologies, trends & concepts in automotive HMIs, UIs and design
  • covering autonomous vehicles, autonomous shuttles, commerical vehicles, truck platooning, construction machines and future smart mobility concepts
  • looking at autonomous vehicle users at an individual level, multi-passenger experience in shared autonomous devices as well as pedestrians and their interaction with future mobility modes
  • both the in-car and external HMI experience as well as service design and the overall brand experience

We have Partners

Not sponsors! The Car HMI USA is a unique event in the business & technology world because of our relationship with our partners. Our aim is to support them to reach their targets and inspire innovation. Position your business as a thought leader at the Car HMI USA and become a business partner today!

Thanks for including me in your program.
Zafar Razzacki | Head of Product
May Mobility
The Detroit CarHMI was a very informative and busy experience.
Arthur Brown | Industrial Designer
It was exciting to see new technologies and development from different companies and OEMs. I really liked the setup of the event, a lot of opportunities for networking.
Jingyi Zhang | Senior Researcher - User Experience
Renault-Nissan-Mitsubishi, Alliance Innovation Lab Silicon Valley
Speakers relevant to concerns I see raised all the time in our work. For my own Challenge-Your-Peers discussion there was good discussions
Brian Debler | HMI Lead Engineer - Advanced Development
Mitsubishi Electric Automotive America
This was my first time at the Car HMI USA event and I left telling my broader team that they should attend in the future.
Geoff Turbiak | Experience Development Team Lead
Ford Motor Company
good technical content
Mo Poorsartep | Manager-AV Integration & Test
Great mix of OEMs, Suppliers, and Academia
James Forbes | User Experience Implementation Manager
Ford Motor Company
Very interesting moment to share main challenges and trends on UX automotive
Laurent Nicolas | UX & HMI Senior Expert
Groupe PSA
The event was fascinating.
Pamela Pavliscak | Founder
Change Science
highly successful and engaging
Chris Schreiner|Director, UX Syndicated Research
Strategy Analytics

Key Topics

Voice UX & Conversational Chatbots

  • User interfaces & software architectures
  • Personalization, intelligent personal assistants
  • Contextualization & applications, use cases & new business models
  • Engineering voice personalities & user testing
  • Machine learning for intelligent voice interactions

Usability, User Experience, Service & Brand Design

  • Testing methodologies, frameworks & evaluation methods
  • Simulation, validation & interior architectures
  • Mobility service platforms, autonomous vehicles, MaaS, CASE
  • User pleasure & design guidelines
  • AI, Cognitive & Human Factors, Driver Distraction & Takeover Procedures

Augmented Reality, Virtual Reality, HUDs & Display Tech

  • External HMIs & latest interaction paradigms
  • Cluster & Center Stack Displays
  • Curved, pillar to pillar displays, instrument Clusters
  • OLED/AMOLED Revolution
  • Technical/Regulatory Standard Challenges of High-Quality Displays

Devices, Interfaces, Cockpits, Architectures

  • Multimodality & multi-passenger UIs
  • Domain controllers, instrument clusters, control systems and center-stacks
  • Scalable & flexible architectures
  • Connected services, data storage & analytics

Why our attendees love attending our conferences…


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