Logo July 11 – 13, 2021, USA, The Henry Detroit

Car HMI USA Award 2021

Take your chance and apply for the annual CAR HMI USA Award now!


The Car HMI USA award exclusively honors exceptional projects in the automotive industry and celebrates exceptional solutions, innovations and unique development processes in the areas of automotive user experience, UIs and HMI. Our expert jury will review the applications and nominate the best projects. Taking place on the main stage of the CAR HMI USA, the award ceremony will bring the nominees the recognition they deserve during a live-voting session with the largest community oof automotive UI, UX and HMI decision-makers in North America.

Award trophies


Apply now: Get the recognition you and your company deserve!


Award Ceremony: Celebrating the best automotive driving projects at the Car HMI USA Award Ceremony


July 12, 2021 20:00 at the Networking Dinner



The Henry Hotel, Detroit


Award Benefits

Industry-wide recognition

during the CAR HMI USA Award Ceremony where all key autonomous driving stakeholders in North America will be represented.

Media attention

through a CAR HMI Award press release, social media post and media exposure for all the winners, as well as during the ceremony

Boost your project

and foster enthusiasm of your efforts among your colleagues, employees, management and team members.

Help a good cause

as we will select a charity on behalf of the winners and exclusively donate 1.000 € to support their individual projects


trophy and certificate to proudly display in your office

CAR HMI USA Award logo

available to include on all your marketing materials

Award Categories 2021

CATEGORY 1 – Most Innovative Development Process

CATEGORY 2 – Most User-Friendly HMI Product / Feature

CATEGORY 3 – Most Innovative Application of Machine Learning & AI in Automotive HMI + UX

Evaluation Criteria

  • INNOVATION – How innovative or unique is the approach?
  • SIMPLICITY – How easy is the project to realize and to maintain?
  • ACHIEVEMENT – What has been improved through the implementation?
  • MATURITY – Is the approach ready to use?
  • COST EFFECTIVENESS – What is the balance of development costs and savings

Category 1 – Most Innovative Development Process

  • How comfortable is the driver and how much is driver distraction reduced?
  • Overall user experience
  • Exterior/interior form/function
  • Automated driving features

Category 2 – Most User-Friendly HMI Product / Feature

  • Development process is distinctive or fundamentally different from existing approachesHow innovative or unique is the approach?
  • Speed with which a new product is developed and delivered to market
  • Lower development costs
  • Testing & prototyping

Category 3 – Most Innovative Application of Machine Learning & AI in Automotive HMI + UX

    New, creative and innovative uses of ML & AI in the design & development process

  • e.g. Most innovative use of ML with user data to improve personalization experiences
  • e.g. Productive, efficient & unique design methodology with AI

Facts at a glance


March 2021 – June 06th: Submit your project by filling in the online application form


June 06 – 22: Our expert jury will review all the applications


June 23, 2021: The nominees will be announced and asked to prepare a short video presenting their AV projects. The video should be submitted before July 01, 2021.


July 12, 2021: The winners of the CAR HMI USA Award will be announced during a live-voting session

The Winner of the CAR HMI USA Award 2019

In 2019, the Car HMI USA award in the categories ‘Most User-Friendly HMI Feature’ and ‘Community’ went to Volvo Construction Equipment for their Volvo Active Control. The category ‘Most Innovative HMI Feature’ won Rightware with their Valeo Voyage XR. Each of the nominees presented their HMI solution via a short video and through live-voting, the Car HMI USA Community voted for their leaders and projects showing outstanding effort in taking user interaction and UX to the next level.

Congratulations to Volvo Construction Equipment and Rightware for winning the CAR HMI USA Award 2019!

The Winners of 2019


Telenav with their VIVID solution

The feature is a cloud-first infotainment system that seamlessly integrates the best internet-based entertainment services and content with native vehicle functions into a delightful, safe, user experience.

2nd Place

Rightware with their project Kanzi® for Android™

Kanzi® for Android™ gives automakers the freedom to design and deliver a branded visual identity in the automotive UI while integrating third-party services and app ecosystems, including Android.

Runner Up!

Greater Than’s ‘Enerfy AI Car Insurance solution


Car HMI USA Award Charity Partner 2019: Arts & Scraps

Arts & Scraps provides hands-on learning and creative experiences through programs at our facility and in Southeast Michigan with an emphasis on STEM (science, technology, engineering, math) education. Their goal is to provide quality educational and creative experiences to underserved children in Metropolitan Detroit while minimizing the negative impact on the environment. Their core values are to:

  • reuse materials to make creative experiences affordable and accessible to every economic level.
  • Nurture individual creativity to stimulate learning and encourage independent thinking Value the unique contributions of our staff, volunteers, funders and business & community partners
  • Believe financial self-sufficiency is vital to the stability of our organization Motivate the community to see value in materials that traditionally have no value; to donate materials for reuse that cannot be recycled in a traditional manner.

Car HMI USA Award
Terms & Conditions


No applications for the Car HMI USA Award will be considered after June 06th, 2021. All details must be submitted in English. The submitted application should be related to an AD project at your company. Only projects that have been implemented or are already in an implementation phase are being considered. The implementation of the project must not date back longer than 2 years. Projects that have been awarded the Car HMI USA Award before may not apply again. The jury will only consider applicants who have completed the award application with all required details and will nominate projects for each category. Decisions of the jury are final and may not be disputed. The jury will adhere to our award guidelines. By submitting your application, you agree to the terms & conditions of we.CONECT.


All nominees will be asked to prepare a 2 minute-long video showcasing their project. Style, format and content can be based on individual/corporate design. The video will be shown live on stage at the award ceremony on July 01, 2021. Failure to provide a video/presentation may result in disqualification. All nominees must attend the award ceremony or send a representative.


Besides being used for evaluation purposes, the information provided by applicants may be published on further channels by we.CONECT Global Leaders GmbH. We reserve the right to publish your project under your name and company name respectively. It is therefore advisable to ensure that all submissions are fully approved by your organization before applying.

Your Contact Person for the Car HMI USA Award

Sarah Schubert
Marketing Manager
Automotive Smart Mobility Series
Phone: +49 (0)30 52 10 70 3 – 268
Email: sarah.schubert@we-conect.com

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