REVIEW

What happend at the last Car HMI USA

Car HMI USA 2019: Intuitive Vehicles + Next Generation UX + HMI

The fifth edition of the award-winning Car HMI USA was once again a great success! More than 200 of the leading UX, UI and HMI experts gathered in Detroit in April to network, exchange knowledge and shape the future of the autonomous driving. Over 3 jam-packed days, attendees saw innovative case studies, networking sessions, a start-up innovation lab, as well as an interactive Morning Worksop with Peter Rössger, an Icebreaker and best practices and much, much more!

With keynotes on May Mobility’s Multi-Passenger UX in Myla 2.0, forecasting mobility disruptions, communications & external HMI or the purpose of user experience as well as role of AI on the driver & future HMIs, one thing became clear: Next Generation UX + HMIs have a lot in store.

Another highlight was the launch of the Car HMI USA Award. The winner being Telenav for their VIVID Infotainment System. This was recognized by our international user experience & UI community as the ‘Most Innovative HMI Feature’.

Download the review from Peter Rössger, Founder of beyondHMI, including a short summary of the keynotes, his workshop as well as conference highlights.

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The Car HMI USA 2019 in Numbers

Automotive HMI & User Experience Experts

Corporations

Decision Makers

Exhibitors

Industry-Focused Speakers & Moderators

Cutting Edge Case Studies

Sessions full of Interaction & Discussions

One2One Meetings

Hours of Networking

Trends, Ideas, Solutions
These have been the Key Topics
in 2019!

Head-Up Displays (HUDs) and Augmented Reality (AR) concepts

UX Strategy: How to devise innovative digital products that people want

Cognitive vehicles & vehicle perception

Flexible architectures that are able to manage unknown, future threats

Emotional state recognition while driving

Interconversational chatbots, personal assistants, personalization UX & Information access

We have Partners

…not Sponsors! Our Business Partner in 2019 – A strong Community!

Do you want to become a partner or do you want to exhibit in 2021? Contact us - we will be happy to advise you on your tailor-made package at the Car HMI USA!

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The Car HMI USA Keynotes 2019

May Mobility’s Interior Autonomous Shuttle Vision – Multi-Passenger UX in Myla 2.0

Zafar Razzacki

Head of Self-driving Vehicles | May Mobility

How to Measure the HMI Experience and Why it Matters

Chris Rockwell

CEO & Founder| lextant

The Emotional Life of Your Autonomous Car

Pamela Pavliscak

Founder | change sciences

Interacting with Autonomous Vehicles – Communications & External HMI

Jingyi Zhang

Lead - Autonomous Vehicle External HMI | Nissan Research Center Silicon Valley

Designing the Personality of your Intelligent Personal Assistant & Your Brand’s Voice

Laura Rosenbaun

Speech Interaction Designer - System Response Lead | General Motors

Complexity vs. Simplicity in the Future User Experience

James Forbes

Manager- Interaction and Ergonomics Attribute | Ford Motor Company

Trendsetters – Visionaries – Movers and Shakers – The Panel in 2019

The full panel in 2019

good technical content

Mo Poorsartep|Manager-AV Integration & Test

Lyft

Very interesting moment to share main challenges and trends on UX automotive

Laurent Nicolas | UX & HMI Senior Expert

Groupe PSA

It was exciting to see new technologies and development from different companies and OEMs. I really liked the setup of the event, a lot of opportunities for networking.

Jingyi Zhang | User Experience

Renault-Nissan-Mitsubishi Alliance Innovation Lab Silicon Valley

Great mix of OEMs, Suppliers, and Academia

James Forbes | User Experience Implementation Manager

Ford Motor Company

It was a very good experience for me to learn new HMI technologies and network with peers.

Maxim Ostapenko | Senior Designer HMI

Honda, R&D Americas

Our Attendees

With more than 150 registered participants the Car HMI USA was again a huge success. Selected companies were among others:

Chief Engineer – Product Planning

Software Manager

Digital HMI Designer

Human Machine Interface Engineer

Manager- Interaction and Ergonomics Attribute

User Experience Designer

HMI Engineer

Research Scientist

Advanced Development HMI Lead Engineer

General Manager

Cockpit Electronics HMI Senior Engineer

Automotive Marketing Manager

Download attendee list 2021

Car HMI USA Attendee Profiles and Event Statistics

of the attendees are decision-makers with direct or indirect budget responsibility.

of the attendees are looking for new services, technologies and products.

of the attendees have a budget of over 1 Mio. €

Industry Split

Technology Provider

26%

Technology Provider: 26%

Automotive OEM

26%

Automotive OEM: 26%

Automotive Supplier

23%

Automotive Supplier : 23%

Automotive Tier 1

Automotive Tier 1: 6%

Consulting

Consulting: 4%

Academia

Academia: 3%

Software Provider

Software Provider: 2%

Technology

Technology: 2%

Start-up

Start-up: 2%

Geographical Split

North America

87%

North America: 87%

Europe

Europe: 9%

Canada

Canada: 4%

The Community

Manager / Senior Manager

65%

Manager / Senior Manager: 65%

Leader / Head of / Director

23%

Leader / Head of / Director: 23%

CEO / CXO / Managing Director

12%

CEO / CXO / Managing Director: 12%

Primary Media Partner

Smart Mobility Hub is the knowledge-exchange platform for automotive professionals, innovative technical pioneers and decision-makers. Learn about the most innovative technologies and how OEMs, Tier-1s, tech start-ups and research institutes pave their way into our vehicles.

http://www.smart-mobility-hub.com/

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Join us as the Car HMI USA enters its 6th edition!

Car HMI USA is coming back to Detroit on July 12– 13, 2021. Be part of the thought-provoking discussion and the fastest growing business community for automotive HMI & UX.

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