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Session

Solution Study

Monday, December 09

06:00 PM - 06:30 PM

Live in Dearborn, Michigan

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As automakers seize control of their futures by bringing software development in-house, design and development teams are now closer than ever. This proximity presents an incredible opportunity to innovate at speed. However, many teams still face challenges in bridging the communication gap, which can slow progress and create tension. This talk addresses these challenges through a common dictionary for UI design. Join us to discover how we can transform collaboration and drive innovation in the automotive industry!

You will learn more about:

  • Starting from a multi-brand perspective
  • Building a common library to enhance the design and developer experience
  • Ensuring seamless multi-platform integration
  • Extending your brand from vehicle to mobile

 

Presentation

Speaker

Lyle Baumgarten

Product Manager - Automotive Customisation, TomTom International B.V.

In his role as a Product Manager for TomTom’s Digital Cockpit, Lyle is dedicated to enhancing the designer and developer experience. His teams empower OEMs to tailor TomTom products to fit their brand, facilitating immediate visualization of design work in software and streamlining the designer-developer handoff. With over 7 years of experience in the automotive industry, Lyle has demonstrated expertise in Product Management, UX design leadership, and HMI innovation. He has successfully led teams to develop cutting-edge solutions that have enhanced user experiences and driven product innovation.

Company

TomTom International B.V.

Billions of data points. Millions of sources. Hundreds of communities.  We are the mapmaker bringing it all together to build the world’s smartest map.  We provide location data and technology to drivers, carmakers, businesses and developers. Our application-ready maps, routing, real-time traffic, APIs and SDKs enable the dreamers and doers to shape the future of mobility. Headquartered in Amsterdam with 4,000 employees around the globe, TomTom has been helping people find their way in the world for over 30 years.

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