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Pnina Gershon, Ph.D., is a Research Scientist at the Center for Transportation & Logistics, AgeLab, Massachusetts Institute of Technology. Gershon is also a member of the New England University Transportation Center and a Faculty Associate at the B3 DrivSim Lab, Department of Emergency Medicine at the UCI School of Medicine. Dr. Gershon co-directs the AdvancedRead more

Jake Tanana is a strategic engineering executive with extensive experience in the PowerSports and Automotive industries. Currently serving as the Director of Software, Hardware & Mechanical Engineering at Polaris Inc., he leads the development of cutting-edge vehicle software and systems. Jake is renowned for driving innovation, scaling global engineering organizations, and managing multimillion-dollar budgets toRead more

Neha is a passionate advocate for Human-Centered Design, an Interactive Design Research lead at the Human Factors Design and Research team at Ford Motor Company. She focuses on HMI artifacts, augmented reality studies, and human factors research for advanced vehicle technologies. With a Master’s in Human-Computer Interaction, she has extensive experience in rapid prototyping andRead more

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Sana Jafri is a technology enthusiast with experience in ideating, designing, and developing innovative and challenging user experience projects. Sana is the Lead UX Architect at Mitsubishi Electric, working on projects that focus on enhancing the in-cabin user experience of next-gen ICE, Battery Electric and Autonomous Vehicles. She has a Master’s Degree in Human-Computer InteractionRead more

John Derkacz is a senior application engineer responsible for designing, developing and installing software solutions at Mitsubishi Electric Automotive America (MEAA). During his tenure at MEAA, he has designed and implemented new systems and features, as well as modified and maintained existing systems to continually improve business technology. Derkacz has more than eight years ofRead more

I lead and plan usability research through a variety of methodologies such as clinics, focus groups, surveys and more. I specialize in ADAS and CORE UX research but have a background doing customer experience, usability, and ergonomics research as well. I’ve worked in everything from the medical device industry to consulting across the globe beforeRead more

Daniel is a Senior Infotainment Test Engineer at Nissan Motor Corporation, specializing in requirements analysis and test planning. With over eight years of experience in automotive software testing, she previously worked at Preh Group and Continental, where she honed her expertise in software validation and quality assurance. Earlier, she contributed to automation projects as anRead more

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Juliette is a Product Engineer specializing in HMI at Nexteer Automotive with over four years of experience designing user interfaces for automotive systems. Previously, she advised on HMI and human factors at CNXMotion and worked as a Systems & HMI Engineer at Saab. She holds a PhD in Computer Science focused on human-machine interaction fromRead more